In a digital age it is apparent that people can have something to say about your brand. It simply can be problematic or even catastrophic. The biggest problem is if someone takes your brand/person and has control of it. In most cases that is not likely but what is more common for people and some brands is the constant chatter online. What makes you stand out from the rest? That is what DerekHanson.me is all about. Let me give an example.
Search for the term Derek Hanson. What do you find.
Over 9 million results! Are you kidding me. Is it likely that someone is going to wrap my name in quotes? No. So what is left is a bunch of noise and little of me. So really this blog is to help me capture more of a presence online.
The other side of my need to create is that I don’t have a catch all. A website that might share a little bit about the things I enjoy that don’t match my niche sites. So here can be a little bit about me from another angle.
So here I am.