Derek Hanson Portfolio

CorkSport Performance

This project showcases how I helped reposition OnPlan Consulting to attract qualified NetSuite clients by transforming their digital presence and lead-generation funnel. I developed industry-specific landing pages, automated nurture sequences, and tailored case studies that guided prospects through a long sales cycle. The next step in this work expands into managing paid ad campaigns targeting high-intent NetSuite consultant searches — illustrating my ability to integrate search strategy with content and automation to drive measurable growth.

Tumwater Vineyard

 Tumwater Vineyard was a brand owned by Stafford Land Company.  Hired in the marketing department, I brought a variety of marketing support in website management, design, and strategy.  This showcases the work I performed on a particular project in promoting Tumwater Vineyard’s location as an event space.

The Barberry

The Barberry was part of project for a restaurant group. Here I highlight some of the work and thoughts behind the marketing of a restaurant.  

Stafford Homes & Land

 Stafford was one brand of six that I participated while working for them.  Here I focus on some of the work I did with a website refresh, search ads, and video marketing.

Stafford Land Company

 Stafford Land Company was on of the brands owned by Stafford Holdings.  The brand was in need of some marketing refresh from a new website, advertising, and marketing support. 

OnPlan Consulting

 At CorkSport, I led digital marketing initiatives that brought brand exposure and engagement through SEO, social media, paid advertising, UX design, and email marketing.  Learn about how I thought about and used these tools to produce outcomes like 38million social media views or placement of SEO pillar pages for category specific search results.