by Derek | Jan 1, 2021 | Uncategorized
Social media marketing has changed from when it first began. We can thank IPOs for making the once free to play into the freemium model it now is. There is still lots of opportunity on social media and setting strategy can help you get it right. Social Media...
by Derek | Dec 21, 2020 | Uncategorized
Ever feel frustrated that business doesn’t grow like you would like it too? Here is where things might be going wrong. Your offer isn’t really an offer. Your offer has no benefit to your audience. You haven’t made an offer that anyone cares about. Your offer is...
by Derek | Dec 15, 2020 | Uncategorized
Who is your target audience? Everybody! If that sounds familiar, it’s because it is the common answer for someone who doesn’t know. You’ve probably heard it said, know your audience, but without a clear idea of who that is, we might say k&NOw your audience. Large...
by Derek | Dec 7, 2020 | Uncategorized
Specific Marketing with specific goals is easier to achieve than generic goals. Would you rather grow by 20% in new users or grow by 1-2% every month in new customers through the email audience? Even though these would be similar goals, one is defined more clearly...
by Derek | Dec 1, 2020 | Uncategorized
We are a better company than our biggest competitor. I’ve heard, you may have said it, it’s often a bad statement. It might be true. The problem with this statement is that even if the product is technically better, there are often other factors that contribute to why...
