Online Reputation Management is exactly as it sound- managing your reputation online. This is done by influencing your name in the search results. This isn’t done with ease but it can be done. Taking the time and effort is worth the work and can aid in finding a job you want. This especially important since human resource companies are now searching to see if they can find information about you. If you are consciously managing your reputation then whether you have a business or are looking to be employed it will be easier to know who you are and what you are about.
Blogging to Establish a Reputation
The clearest and best way to start creating your reputation is through a blog. Begin by simply writing about your expertise. Defining who you are what you are about will help people know your expertise. The best place to start is buy a domain name with your name in it (www.yourname.com). For instance, a simple modification in my name, Derek Hanson, to Derek Live has allowed me to gain a results in my field. Now it may seem difficult but you can buy domain hosting where they have a simple installation done by your hosting company for a blog even if you don’t have the technical skills to do it. This is a quick way to get your reputation online quickly.
Networking to Manage Your Reputation
Another way to manage your reputation is through interacting in the field that you are in. Joining groups, associations, and online forums will allow you to be visible to those in your industry. It is said that most jobs people land because of the people they know. So networking in forums, Linked In, and industry sites will allow visibility. Even networking with people in your industry through LinkedIn may help you get a job.
Managing Your Expertise Through Consistency
Now that you are visible online stay consistent. Blog and participate on a regular basis will help your reputation. Follow through is essential. Continual updates, comments, and participation will allow your website to appear higher in search results. It will also establish you r expertise and offer your employer the chance to view your profile online (i.e. Derek Hanson , Portland, Oregon). If you want cut through the clutter of a job interview then start managing who you are today.
Conclusion to Your Online Reputation
Managing your online reputation is a great way to get noticed for a job. You can do this by purchasing your name online and managing a blog about your particular industry. Joining industry related organizations and groups will help establish your reputation as knowledgeable in the least and at best an expert. Finally, be consistent and vigilant. If not someone else may cut through the clutter and land that dream job or worse manage your name for you.