by Derek | Nov 24, 2009 | Social Media Marketing, Strategy
Social media gives businesses a great opportunity to engage personally with their customers. It is similar to the local grocer who knew customers by name. Listening requires a company to plan and be prepared to respond. When listening and engagement isn’t part of...
by Derek | Nov 10, 2009 | Search Engine Marketing, Search Engine Optimization
I remember the days in school when reading, writing, and arithmetic were the main course of student fare. Much of the reading was learning words and then using them in sentences. Math was learning formulas and applying it through tests and homework. There were...
by Derek | Nov 4, 2009 | Local Search
The mantra for many businesses in deciding where to open a store front was location, location, location. It often made or broke a business if the store depended on visitors. Now the busy road has turned to search engines that decide who has the best location. These...
by Derek | Oct 29, 2009 | Local Search, Social Media Marketing
More phone users than ever are adopting mobile to talk, share, and search while on the move. Networks are offering mobile devices with data plans (internet access) at a cost effective price. It only is a matter of time that rates will be affordable for the whole...
by Derek | Oct 27, 2009 | Search Engine Optimization
Chances are you have heard of Search Engine Optimization (SEO). If you haven’t, it is optimizing your website content so that you appear in search engines for keywords that relate to your website. There are many aspects in making your website more visible and...
